
The Whitehurst property sits on 1600 acres outside New Bern in the lower Neuse River basin, an area with escalating development and population growth. Very little has changed on the Craven County land during the 100+ years that Samuel O. Whitehurst and the Latham family have owned it. The Whitehurst property was recently designated a high conservation priority by the NC Coastal Land Trust, the NC Wildlife Resources Commission, and Craven County. While appraisals indicate residential subdivision and commercial development would be an appropriate use of the property, the family has been committed to preserving a significant portion of their land. They embarked on a number of initiatives with the NC Coastal Land Trust and The Nature Conservancy, but despite years of work, were unable to achieve any conservation success.
The Whitehursts hired Unique Places in 2007 to help them create a conservation plan that maximized revenue from the property while concurrently ensuring the long-term protection of portions of the property. Their plan focused on the areas that had the highest conservation and sentimental value to the family. UP is now engaged in implementing that plan.
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